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Category: Marketing

Crowdtoolz - Deciding your voice
101 / Marketing / Social media

Creating the Social Media Voice for Your Company

  Regardless of the social media networks that you’ve already joined, a company has to decide on the voice it’s going to use with its followers. Join our mailing list …

Kickstarter vs Indiegogo hero
101 / FAQ / How To / Indiegogo / Kickstarter / Marketing

Kickstarter vs Indiegogo: Which Crowdfunding Platform Should You Choose?

There are plenty of crowdfunding platforms to choose from but the biggest platforms are undoubtedly Kickstarter and Indiegogo. On the surface, both platforms are very similar. They provide a marketplace …

The Verge Ecomo Op-Ed
Marketing / Tech

Skepticism Can Ruin Your Campaign if You’re Not Prepared for It

Today, technology and lifestyle site, The Verge, covered an interesting crowdfunding project for a connected water bottle that can allegedly test and filter water. The bottle is from a company …

Qi Aerista Instagram
101 / Marketing

How to Prepare Your Crowdfunding Campaign’s Social Media

There are a lot of checklists to complete when preparing your crowdfunding campaign. Besides the product, you need to have a great website that’s informative for potential consumers. But you …

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